Barnes and Noble Declares Vindictive Corporate War on DC Comics, Shoots Self in Foot
I'm going to begin this news item with full disclosure: I'm not a fan of eReaders. I understand the practicality if you are, say, a college student and need to schlep your weight in books around campus. Sure. When I went to college you had to drag that dead weight uphill, both ways, in the snow, and still be to class on time. Get off of my lawn!
Barnes and Noble, the last behemoth standing in the corporate bookstore fight for the privilege to house books and the folks who will sit for hours reading said books before leaving them in a pile, unpurchased, while they make off to the mall with a triple whip Java Chip from Starbucks, is a little miffed. As you probably know, they too have their own eReader--the "Nook"--and they're really pissed off that DC comics brokered a 4 month deal to release 100 of their graphic novels on Amazon's new Kindle Fire. Only. Instead of devising a marketing strategy around the nerds who actually want to buy the physical graphic novels and wouldn't be caught dead reading those novels on a goddamn eReader, Barnes and Noble instructed their stores to remove every copy of the 100 listed DC Kindle Fire graphic novels from their shelves entirely. And in true gigantic, entitled, grownass adult temper tantrum fashion they've disallowed purchase of these novels--we're talking titles like Watchmen, Sandman, Batman, etc. Money titles--where it directly involves their having to actually set hands and eyes to it. In other words, the only way B&N customers will be able to order any of these 100 titles from B&N is if they have it specially ordered and shipped directly to their home all hushlike. You know who else has a policy like that? I'll give you a hint: they dassn't sell books, dig.
I'm pretty sure that's a lot of hassle for people who probably feel more than a little screwed and will likely take their business to the other company who would provide the exact same service without the guff. So then again--Amazon wins! Logical business decisions are for the birds.
As an aside: anyone else have a cough at the name Kindle Fire? Paging Ray Bradbury, your future is here! And it's some hipster level irony.
(h/t to BleedingCool for the heads up.)
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