Column by Max Booth III May 13, 2016
Call us when you have a real challenge.
Column by Suzy Vitello December 3, 2015
Suzy Vitello, aka "the den mom," knows how to throw a great book party. After all, she was taught by the master of the literary festivus, Chuck Palahniuk. Need some ideas for your own launch? Read on.
News by Peter Derk September 8, 2015
Two novel ways Japan's bookstores are fighting for brick and mortar.
Column by Michael David Wilson
A case for using an email list over social media to communicate with your audience.
Column by Peter Derk August 20, 2015
When Max Booth III suggested 25 desperate marketing ideas, it was only a matter of time until someone tried them out.
Column by George Cotronis July 23, 2015
You want to sell your novel or land an agent? Well, you need an elevator pitch and synopsis to do so. Here's Elevator Pitch 101.
Column by Max Booth III May 29, 2015
A marketing guide for those who no longer care if they're arrested.
Column by Rob Hart March 17, 2015
So much of the publishing process is waiting for the next thing you have to do. Then everything happens at once—planning release parties and galleys and marketing. And it's pretty damn awesome.
Column by Cath Murphy December 23, 2014
Why pay big bucks to marketing consultancies when unlocking the secrets of the bestseller is a simple matter of looking at Amazon lists and making a few snap judgments?
Column by Dean Fetzer December 17, 2014
Do we have a responsibility to our readers to behave ethically when we market our books?
Column by Richard Thomas December 16, 2014
Advance your writing career right now! Hop to it—some tips and tricks.
News by Peter Derk November 3, 2014
Is Hillary Carlip's new project full of sweet highs, or is it all artificial lows?
Column by Max Booth III September 5, 2014
The soundtrack’s main goal is to better emphasize the book’s atmosphere while also helping readers discover new music.
Column by Phil Jourdan August 14, 2014
Find it hard promoting yourself, dealing with incompetent online reviewers, or taking writing advice from viral marketers? You're not alone.
Column by Erin Reel June 20, 2014
The transition from unknown writer to debut author can be a socially awkward one. Inevitably, you're bound to make a few faux pas. Make enough of them and you bear the risk of being labeled a "Diva."
Column by Max Booth III May 12, 2014
Max attended Texas Frightmare Weekend 2014 and (barely) lived to tell the tale.
Column by Max Booth III April 29, 2014
We're not saying to threaten your readers with actual violence, but we're not NOT saying it, either.
Column by Brandon Tietz March 20, 2014
One author's experiment to obtain more Facebook "likes" using his own money.
Column by Ben Umstead December 16, 2013
Reading out loud will make you a better writer. But as we know with writing, practice is key. So where to start? Ben Umstead shares his take on how one can read out loud and sound good doing it.
Column by Bree Ogden March 18, 2013
Navigating the rough terrain of today’s publishing industry shouldn’t be a solo event. This week in Ask the Agent I’ll explore and dissect a few of the industry’s mysteries, straight from the shoulder
Column by Erik Wecks
A successful marketing campaign used to mean a prized place in the front window of a bookstore. Now authors have to find new ways to get their books in front of prospective readers on the internet.
Column by Brandon Tietz June 15, 2012
Two readings: one book store, one bar. Which was better? Well, it depends on if you prefer alcohol or silence more.
News by Hanna Brooks Olsen
LitReactor gets an atta-boy from Duo Consulting, but this isn't just back-patting. These are content marketing strategies that anyone can use to get new readership on their publishing ventures.
Column by Brandon Tietz December 21, 2011
Why is live reading important and how do you do it? LitReactor tackles the subject.
News by Rob Hart December 20, 2011
Nielsen says one of the top reasons people get unfriended on Facebook is for selling stuff-- not great news for authors trying to promote themselves.