Indie Bookstores Fight Back Against Retail Giants with App
In an age where independent bookstores are a dying breed, hope has risen anew. The Bookindy app is returning power to indie shops everywhere, giving them the tools they need to wage war against retail giants like Amazon, reports The Guardian.
The free app, which is a Google Chrome browser extension, alters the layout of the Amazon website upon download. When browsing books, one will see a secondary price displayed that reflects the novel’s cost if purchased through an independent bookstore, along with the distance one must go to reach the location.
Bookindy, which boasts the tagline, “browse Amazon, buy independent,” draws information from the online indie retailer Hive. Will Cookson, creative director and entrepreneur, is responsible for inventing the app. His explanation for developing the tool is noble: “I wanted to build something that doesn’t compete head-on with the Amazon machine, but embraces it, augments it and nudges you towards the local option to buy,” he stated.
What say you about the great indie bookstore versus online retailer debate? Are independent shops a thing of the past, or should we follow Cookson’s lead and fight to save them?
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