Amazon Is Opening An Actual, Real-Life Brick-and-Mortar Store
Via Good e-Reader, who may have landed one big scoop.
Recently, Barnes and Noble (and other major booksellers) declared that they absolutely will not sell Amazon published books in store, which has put the online retailer in a minor pickle--where would they stock their paper books in the real world? Apparently, the answer is: in an actual Amazon store. One which will only sell Amazon's 700ish titles, as well as Kindles and other Amazon-y stuff.
According to Good e-Reader, who seems to be the first site on this story, the mega-retailer-gone-publisher is tired of existing solely on the internet, and has decided to cough up the overhead to try out a few retail locations. Staffed by humans. Stocked with things made of paper. It's really sort of meta, when you think about it.
Rumors of actual Amazon locations have circulated before--but they always sort of conjure up the image of a "We Sell Your Stuff On E-Bay" store, and have never come to fruition. This, however, seems mildly legitimate. It also seems limiting--since, if they're only stocking their own books, there will be a lot of books that aren't there, which may be confusing to shoppers who have gotten used to Amazon having everything.
However, while it may be confusing to some consumers (who maybe don't even draw a distinction between "Amazon books" and "everyone else's books"), it may not be as bad for other brick-and-mortar booksellers as it seems, initially, since it's unlikely that any of those other stores would be putting Amazon's titles on the shelves, anyway.
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